The culture of beauty, art, architecture and design are part of CEDIT’s DNA.
Claudio Lucchese | Florim Ceramiche | Chairman
Following an outstanding season in which the brand took the lead in an unprecedented experimentation on the materials and stylistic fronts, Florim is relaunching CEDIT. Having been created with the desire to explore new methods of expression that could characterize the culture of lifestyle, this company made its mark on the 20th-century scenario in a unique adventure, associating itself with the prestigious names of Marco Zanuso, Ettore Sottsass, Enzo Mari, Alessandro Mendini, Sergio Asti, Emilio Scanavino, Mimmo Rotella, Gino Marotta, Achille and Pier Giacomo Castiglioni and the Gruppo Dam, among others.
The CEDIT of today and of the years to come is regaining and relaunching its aptitude for collaboration with some names of major relevance on the contemporary creative scene, giving rise to a range of ceramic collections devised by Italian artists who pursue design paths – both in project design and in ideas – that are distinct from one another and each defined by an original stylistic hallmark. The new ceramic proposals, all strictly “Made in Italy”, are the invaluable outcome of an intense dialogue between craftsmanship and technology, which is also defined through a poetic expressiveness of great impact; these brand-new and brilliant interpretations of the material offer a new idea of architectural space, describing refined visions of place, of time and of living.